DAV (or Decentralized Autonomous Vehicles) is bringing a micro-mobility sharing economy solution to cities and communities.Unlike any other scooter-sharing company, with DAV, communities can build and grow their own independent smart transportation hub and reap its rewards. It’s not just about taking a ride, it’s about owning it, too.
DAV is bringing a micro-mobility sharing economy solution to cities and communities 🛴
The first stage of working at DAV was creating the brand guideliens and overall look and feel, So we created the assets below - a unique branding and identity language, that will be “light” and easy on the eye, so for that - I started researching and playing with ideas and keywords, you can see the 5 pillars and expressions we wanted to deliver.
The work on the brandbook was done in collaboration with Daan Van Der Zwaag, a team member of the DAV R&D team.